Tech

Is Nothing teasing a Pokémon collaboration with its latest cryptic launch hint? Or we just chasing our (Nine)tails?

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  • Nothing has posted a Pokémon image on its X account
  • This particular character is Arcanine
  • New phones are expected soon

Nothing is up to something. The firm is well know for its use of weird teaser images to generate excitement ahead of new product announcements, and the latest one has just dropped.

For the benefit of anyone who isn’t familiar with the Pokémon codex, it’s a pixelated image of Arcanine. It’s surprising to see an image of a Pokémon, given the aggressively protective nature of The Pokémon Company and its partner, Nintendo – so perhaps this indicates an official tie-up between the two companies. The excellent Nothing Ear (a) are already available in a Pikachu-like yellow, so perhaps an Arcanine-like orange is coming.

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